Changing Times Vitamins, Inc. (Other OTC:SGTB) announced the signing of MMA fighter and ex Wrestling star Bobby Lashley, to represent its growing line of sports nutritional products. Lashley’s accomplishments include 2 times Armed Forces Wrestling Champion, CISM World Silver Medalist, Missouri Valley College National Championship (1996-2008), NAIA National Wrestling Championship (1997, 1998), Pro Wrestling Rookie [...]
Entries from June 2009
Bobby Lashley Becomes Face of Sports Drink
June 15th, 2009 · No Comments
Tags: MMA Client News
Dustin Keller Escapes Mauling!
June 15th, 2009 · No Comments
Dustin Keller said that he escaped an attack by a “vicious stray pit bull” Sunday.
Keller broke the news on his Twitter account and insists he’s “not stretching the truth one bit.” He came away unharmed after jumping on a tall fence to escape the pit bull that had broken loose from its owner.
Tags: NFL Client News
Prazmark reopens 21 marketing firm, eyes luring Olympics to Chicago
June 14th, 2009 · No Comments
Rob Prazmark is a Greenwich resident, but he may burst out in a rendition of Frank Sinatra’s “My Kind of Town” if Chicago wins the right to host the 2016 Summer Olympics.
Prazmark, who has had a longtime association with the U.S. Olympic Committee, has reopened his sports marketing firm, 21 Sports and Entertainment Marketing Group, [...]
Tags: Sports Marketing News
Venom Energy Uses 14 Sports Stars Regionally
June 12th, 2009 · No Comments
Dr Pepper Snapple Group’s Venom Energy line is leveraging consumers’ devotion to their local sports teams and heroes to the max with a marketing approach that uses 14 different sports stars regionally rather than one star throughout the country.
Venom has rounded up stars from a variety of sports as spokespeople to be featured in marketing [...]
Tags: Sports Marketing News
North American ‘09 sponsorship spending estimate cut
June 11th, 2009 · No Comments
The U.S. recession has led a company that tracks North American sponsorship spending to halve its growth estimate for 2009, the first time the firm has ever updated its projection mid-year.
IEG, a unit of advertising giant WPP Plc, on Wednesday said in a report obtained by Reuters that it now expects spending this year by [...]
Tags: Sports Marketing News
Danica Patrick Could Open Interesting New Money Streams In NASCAR
June 11th, 2009 · No Comments
The flirtation began well before the Indianapolis 500.
With her contract up with Andretti Green Racing after this season and questions arising again concerning the future stability of the Indy Racing League’s IndyCar Series, would Danica Patrick, arguable the most recognizable name today in open wheel racing, consider making the jump to NASCAR.
Patrick hasn’t closed the [...]
Tags: Sports Marketing News
VITAMIN SHOPPE FIRST NATIONAL RETAILER TO CARRY INNER ARMOUR SPORTS NUTRITION PRODUCTS
June 10th, 2009 · No Comments
Vitamin Shoppe is pleased to be the first national retailer to carry Inner Armour “The Speed of Power” Parisi Approved Banned Substance Free Sports Nutrition products: Nitro-Peak (Protein Powder), Nitro-Peak 50x (50g Liquid Protein Shots) Mass-Peak (Weight Gainer), Phospho-Peak (Creatine ATP Optimizer), Training-Peak (Multi Vitamin Performance Packs) and Glyco-Peak (Sports Drink Mix).
“Inner Armour has developed [...]
Tags: Sports Marketing News